My Design Philosophy
I discovered design through a nontraditional path, starting in marketing and administration, and quickly realized that great design is more than aesthetics — it’s storytelling with measurable outcomes. Color is language, type is tone, and systems are what make brands scale.
Adobe Certified Professional – Graphic Design and Illustration (2023)
Adobe Max Participant – B2B Client Advisory Board (2023)
Litmus Certified – Email Designer/Developer (2022)
Certifications
GOLD WINNER 2023 — Best Website Redesign
+30%
Engagement lift — WTWH Media Awards Site
+25%
Email open rates — Salesforce advanced segmentation
My Career Timeline
Senior Web Designer & Creative Lead | WTWH Media
2019 – 2025
Directed award-winning redesigns, scaled design systems across six publications, and built a creative team.
Digital Designer → Officer | First Midwest Bank
2015 – 2019
Created innovative campaigns and led Agile sprints that boosted client acquisition and internal engagement.
Design Lead | Lindenmeyr Munroe
2013 – 2015
Established first digital brand standards and modernized web/catalog systems.
Marketing Specialist & Brand Designer | People’s Bancorp
2011 – 2013
Led corporate rebrand, authored guidelines for 200+ assets, and boosted campaign engagement by 30%.
Freelance Visual & UX Consultant
2001 – 2011
Supported luxury, healthcare, real estate, and hospitality clients with adaptable design solutions.
